Game. On.

Designing and marketing the world’s leading video game showcase

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Attracting a global audience

For the first time ever, the Electronic Software Association (ESA) was ready to put on a fully digital E3 in 2021—the world’s leading video game showcase. With branding, theming, event strategy, integrated marketing, and website development led by 360 Live Media, E3 reached the largest audience in the event’s storied history.

Designing and Marketing an International Digital Broadcast Event

Entertainment Software Association

Theming & Brand

Bringing gaming to life

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