It's a complicated time to be marketing events. How do you best tell your story and communicate the value proposition for joining online?
Watch Marketing and Messaging to Virtual Event Attendees, the Event Innovators Exchange (EIX) recording from April 8, 2020 to hear recommendations from 360 Live Media.
We are better when we work together. And we’re hoping to inspire a cross-departmental approach, demonstrating the inherent value of meeting planners working in tandem with marketing teams during all stages of the event planning process to build better association events.
To help association teams develop a marketing strategy for their new virtual events, we put together a list of thought-starters that you can use to collaborate on planning your next dynamic virtual event.
The EIX community has been test-driving virtual event features in order to identify opportunities to incorporate engaging experiences into our events.
Here is what we learned during the Zoom meeting that you can apply to your virtual events:
We really appreciate you experimenting along with us, it is fun to try out new features each week while providing helpful content.
We love to help the association community. Contact us for a 1-hour free virtual event consultation.