ASHE Wins MarCom Gold for Event Rebrand
WASHINGTON, D.C.— 360 Live Media and Smithbucklin are honored to announce that the American Society for Health Care Engineering’s (ASHE) annual conference was the recipient of the distinguished Gold Award in the Event Rebrand category at the 2023 MarCom Awards. ASHE’s Health CareFacilities Innovation Conference is the premier gathering for collaborative advancement in the rapidly changing health care physical environment landscape.Aiming to reinvigorate the formerly named ASHE Annual Conference & Technical Exhibition, ASHE partnered with360 Live Media and Smithbucklin to rename and rebrand their annual flagship event — the United States’ largest and longest-running gathering dedicated to health care facilities management — to reiterate the value this event provides to its dedicated community base and expand its reach to newer, younger, and more diverse audiences. For more than sixty years, the conference has supplied trusted knowledge and necessary tools to health care facility professionals who are dedicated to operating and maintaining safe, efficient and effective care environments.
