For over 100 years, Bosch has been a global giant in Automotive, Industrial Technology, Consumer Goods and Building Technology. But when it came to their Home Comfort division, a leading provider of water heating and comfort systems, brand awareness and industry thought leadership needed a boost.
360 Live Media crafted a strategic PR and digital marketing program to position Bosch as a thought leader in sustainable HVAC. This included securing consistent think pieces in targeted media outlets, hosting media briefings with Bosch's top experts, and strategically submitting them for industry awards and events. To expand their reach even further, 360 Live Media implemented organic and paid digital marketing initiatives, driving brand awareness and establishing Bosch as a trusted leader in sustainable home comfort solutions.
The partnership successfully positioned Bosch as the leading voice for HVAC sustainability in North America, securing numerous interviews and featuring their executives as go-to experts on energy-efficient technologies.